Courtesy: Public Art Reston
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Decorative Pieces

Reston, Virginia

Whittlesey & Conklin

Washington Plaza Storefronts - Lakeside Pharmacy and Café Lakeside, Lake Anne Village Center, 11404 Washington Plaza W, Reston, Virginia, 20190
Owner:  Lake Anne of Reston, a condominium
Date:  1965
Placement:  shopping centers
Collection:  Reston, VA
Artwork Type:  architecture (object genre)
Material:  wood (plant material)
Description:  Whittlesey & Conklin treated the storefronts at Washington Plaza as a form of public art. Enlarged versions of wares sold by the stores or representing the businesses were applied to the exterior, a mid-twentieth century interpretation of an old signage tradition: toothbrush, pills, eating utensils, straws, pole by former barber shop etc. The New York-based graphic design firm, Chermayeff & Geismar, was responsible for the graphics.
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